Every Worker
Deserves to Be
an Owner
WICEO is Wisconsin's free, unbiased hub for employee ownership. We help business owners, employees, and advisors understand and navigate the path to becoming employee owned.
"We're on a mission to turn the state of Wisconsin into a place where every working person can also be an employee owner."
Find the Model That Fits Your Business
Employee ownership isn't one-size-fits-all. Three proven structures — each with distinct benefits, governance, and tax implications. WICEO helps you understand all of them.
Employee Stock Ownership Plan
The most widely-used employee ownership structure in the U.S. A trust holds shares on behalf of employees, providing a tax-advantaged retirement benefit — and a tax-advantaged exit for the selling owner.
Employee Ownership Trust
A simpler, mission-preserving alternative. An independent trust holds the company permanently on behalf of employees — preventing future sale and ensuring the business stays true to its values forever.
Worker Cooperative
The most democratic form of employee ownership. Every worker-member holds an equal vote in governance and shares directly in profits — one worker, one vote, real ownership from day one.
Wisconsin's Employee Ownership Hub
The Wisconsin Center for Employee Ownership (WICEO) is a member of the Employee Ownership Expansion Network (EOX) — a national network of state centers providing free, unbiased education and outreach on all forms of employee ownership.
Founded in 2020, WICEO serves the entire state of Wisconsin as the local "boots on the ground" hub for business owners, employees, and advisors navigating the ownership transition process. Our resources, case studies, and service provider network are available at no cost.
About WICEOFree & Unbiased
WICEO provides education and resources at no cost, with no stake in which model you choose — only in helping you make the right decision for your business.
Statewide Reach
We serve businesses and workers across all of Wisconsin, connecting owners with advisors, lenders, and service providers who specialize in employee ownership transitions.
Part of a National Network
As an EOX state center, WICEO connects Wisconsin to a growing national movement — including access to NCEO resources, research, and peer networks.
Managed by Momentum AMC
WICEO's operations are professionally managed by Momentum Association Management, ensuring consistent, high-quality service delivery across all programs.
The Silver Tsunami Is Here
Over the next decade, an unprecedented wave of Baby Boomer business owners will retire — with many lacking a clear succession plan. Without action, thousands of Wisconsin businesses and the jobs they support are at risk of closure.
Employee ownership is one of the most powerful succession tools available. It preserves jobs, rewards loyal employees, keeps businesses rooted in their communities, and provides a meaningful exit for retiring owners.
Learn MoreHow WICEO Supports Your Journey
From your first question to your final transition, WICEO provides the education, connections, and support you need at every stage.
Education & Resources
Free guides, articles, case studies, and explainers on all forms of employee ownership — written for business owners, not lawyers.
Advisor Connections
We connect you with vetted legal, valuation, financial, and lending professionals who specialize in employee ownership transitions in Wisconsin.
Events & Workshops
In-person and virtual events across Wisconsin where owners, employees, and advisors learn, network, and share experience.
Advocacy
WICEO advocates for state and federal policies that make employee ownership more accessible, affordable, and attractive for Wisconsin businesses.
National Network Access
As part of the EOX network and NCEO partnership, WICEO connects Wisconsin to national research, best practices, and a community of employee ownership leaders.
One-on-One Guidance
Not sure where to start? Reach out directly. Our team offers free, no-obligation conversations to help you understand your options.
Expansion Network
Employee Ownership
Association Mgmt
Ready to Start Your
Ownership Journey?
Whether you're a business owner exploring succession options or an employee curious about ownership, WICEO is here to help — for free.
ESOPs
Tax-advantaged, ERISA-governed, and the most established path to employee ownership in the U.S.
Learn More →EOTs
A simpler, mission-preserving structure that permanently protects the company's culture and independence.
Learn More →Worker Co-ops
Democratic, member-owned businesses where every worker has a vote, a voice, and a share in the profits.
Learn More →Free Resource
Business Succession Planning
Get our free guide to Business Succession Planning and secure your company's future after your exit. Learn exit planning strategies and gain the knowledge and skills to prepare your business for a successful transition.
Learn More



